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Talent Team
Leading by example: a mostly female IT project team
Today, we are sharing a women in tech success story with the world. Read on for personal experiences of our mostly female IT team.
BrightGen Gets Top-Tier Salesforce Partner Status for 10th Year and Top Score
BrightGen announces top-tier Salesforce partner status for 10th year running. This makes BrightGen an obvious choice to work with Salesforce.
Digital Transformation, Data Strategy & AI in the Media Industry – with Vicky Nisbet
This month, we released our third episode of the BrightGen Media Podcast. I talked to Vicky Nisbet, industry leader in the UK for Comms, Media, Sports & Gaming within Salesforce. Vicky openly shared her career story with me, and how she…
Building a Luxury Lifestyle Publishing Business with Drew Broomhall
I talked to Drew Broomhall, the Chief Digital Officer of BOAT International Media, a luxury lifestyle publishing business with a focus on superyachts! We spoke about keeping up with competitors, working with first-party data, combining traditional & digital advertising… and more!
Omnicom’s Credera Acquires a Majority Stake in BrightGen to Expand Digital Transformation Capability & Marketing Consulting Depth
Credera, a global, boutique consulting firm focused on strategy, transformation, data, and technology, today announced it has acquired a majority stake in BrightGen. The company chose to make the investment in order to extend its depth in digital transformation, marketing technology, and customer experience capabilities, using Salesforce as an enabling technology.
Innovation, Digital Ad Sales and the Future of Media
This month, we were excited to release our first ever episode of the BrightGen Media Podcast. I talked to Duncan Tickell, Chief Revenue Officer of Immediate Media, about his media strategy, how he grew his business during a pandemic, life after 3rd party cookies… and more!
Graduate Blog Series: Progress Your Career with BrightGen’s Graduate Scheme
We asked new graduate scheme employee, Connor Ellis, about the ways he expects to see career progression with BrightGen's graduate scheme.
Graduate Blog Series: The Best Thing about BrightGen’s Graduate Scheme
The Grad Scheme is a priority for BrightGen, providing a head start to the next generation of developers.
Identity in a World without Cookies
We look at how advertisers and publishers, together with ad technology partners can navigate to the new world of a data aware society.
Key Takeaways From Session on WeChat in Real Estate: How to Reach Audiences in China
In June 2021, we presented at Unissu’s RE:Connect. We spoke to ChatLabs about WeChat for Real Estate: How to Reach Audiences in China.