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When a Lead Stops Being a Lead – How to Automate Lead Management
This blog describes how to automate lead management, which will help you mature your sales function and achieve sustainable growth.
An Introduction to CDP: What Is It and Why Should I Care?
An introduction of CDP and why it matters to more people now.
Dreamforce 2022 – It Isn’t Just About Keynotes
Missed out on Dreamforce this year? Don’t worry, we’ve got you covered. We asked three BrightGen team members who were lucky enough to be there about their experience at Dreamforce 2022 and we’re delighted to share the resulting Q&A with…
Graduate Blog Series: What’s Next?
I would highly recommend the BrightGen Graduate Programme to any graduate keen on challenging themselves, willing to learn new things and ease into the role at their own pace.
How to Think About Data, with Ian Thomas
In July, we released our fifth episode of the BrightGen Media Podcast, where I talked to Ian Thomas, Chief Data Officer at Credera UK. Ian offered our media & publishing audience new insights into the world of data, drawing from his years…
World Tour London 2022 – The One to Remember
Salesforce World Tour London 2022 was truly one to remember! Whether you are a seasoned Salesforce specialist, a long-time sponsor, or a first-time visitor – there was something there just for you! Read on for our impressions of World Tour…
Craving Human Contact: the Future of B2B events
Vicky Nisbet and Jana Hlistova discuss the resurgence in post-pandemic corporate live events, digital experiences & the future of B2B events.
Graduate Blog Series: Why Graduates Choose BrightGen
We spoke to one of our graduates, Elgan Ellis, about his experience with the BrightGen grad scheme and why he would recommend it to fellow grads.
Centre Your Business Around Your Customers
Digital transformation enables our customers to adapt and thrive in increasingly competitive markets by providing the foundation and platform to encourage innovation and personalisation, which keeps customers coming back.
Celebrating Another Year as a Salesforce MVP
Salesforce MVPs (Most Valuable Players) are community experts who help others succeed in the Salesforce ecosystem. They’re dedicated to helping other Trailblazers navigate their career journeys, solve complex problems, get certified, make game-changing connections, and even land new jobs. Our…