BrightGen Media Podcast: Episode 4

Listen to Episode 4 in the BrightGen Media Podcast series, released in April 2022. Jana Hlistova of BrightGen came back to Vicky Nisbet, Senior Area Vice President for Comms, Media & Technology at Salesforce UK – to talk about live events in a post-pandemic world.

In this episode, Jana and Vicky openly discuss the B2B events industry, live conferences, digital experiences and the future of events.

About Salesforce

Salesforce is a customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.

Salesforce brings companies and customers together. Deliver the personalised experiences your customers expect by using the integrated CRM platform, Salesforce Customer 360. It provides powerful, connected products for improving your marketing, sales, commerce, service, IT, and more.

About BrightGen

BrightGen is a leading Salesforce partner with experts across industry and Salesforce products. We have a particularly strong customer base in the media industry, having served in this space for over ten years. Our customers include Conde Nast, the Guardian, Elsevier and Immediate Media. Find out more.

Where to Listen and Watch?

Follow the BrightGen Media Podcast on Spotify, or Anchor, or Apple Podcasts.
Subscribe to the BrightGen YouTube channel and never miss an episode!

Relevant Links

• Podcast: Episode 1 with Duncan Tickell, Chief Revenue Officer of Immediate Media
• Podcast: Episode 2 with Drew Broomhall, Chief Digital Officer of BOAT International Media
• Podcast: Episode 3 with Vicky Nisbet, industry leader in the UK for Comms, Media, Sports & Gaming at Salesforce
• Podcast: Bonus Episode with Vicky Nisbet – Sustainability and Getting to Net Zero Carbon
• Report: Media Transformation Roadmap
• Blog: Center Your Business Around Your Customers by Jake Stevens

If you’d like to get involved in a future episode of BrightGen Media Podcast, please contact our BrightGen media team.