Salesforce World Tour is a legendary global event series that the less tenured of the ecosystem will not yet have experienced. Salesforce has done a brilliant job of ensuring events can still happen virtually since COVID hit. But we can’t wait to get back together in-person. You can hear more about our opinion on live events in our most recent podcast episode, featuring Vicky Nisbet of Salesforce.
BrightGen has been a sponsor of Salesforce World Tour every year since it started out. We’re going to be a gold sponsor in London this year and this blog post outlines why, what’s special about 2022, and what else we have up our sleeves!
Why sponsor World Tour?
World Tour started in 2016, when Salesforce’s leadership realised that its flagship event, Dreamforce, was in high demand across the world and needed to go local. BrightGen has sponsored World Tour London since the start, as we want our customers to see our consistent and reliable presence alongside Salesforce.
This year, we hope to meet Salesforce customers from across a variety of industries to offer our latest insights. We’ll be talking about creating a dynamic customer experience – a phrase coined by our parent company, Credera. This means providing a seamless experience to your customers throughout their entire journey with your brand. We can make that happen with Salesforce.
We also look forward to sharing the latest news in our journey to reducing carbon emissions. We’re helping our customers understand the advantages to using Salesforce Net Zero Cloud in their own journeys to zero carbon.
Finally, we look forward to meeting our friends across the Salesforce ecosystem, from both Salesforce and other partners. World Tour will be a great opportunity to collaborate and look for new ways to offer value to our customers.
Visit us at Booth 123!
If you’re going to World Tour and you want to find us, we’ll be at Booth 123 near Theatre 2! Ask us about our latest insights, referenced above. You can even win a top prize just for coming to say hello!
Our brightest employees will join us to answer all your questions. Come and meet our CTO and Salesforce MVP, Keir Bowden. And I’ll be there too, also representing the Salesforce Marketing Champions group!
Following the pandemic, Salesforce has taken extra measures to ensure everyone’s safety at events. That means the number of attendees will be restricted and the whole show will be available online for those who are unable to attend in-person.