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Salesforce

Marketing Cloud Intelligence Exam: Tips from a Pro

Marketing Cloud Intelligence, formerly known as Datorama, drives cross-platform marketing intelligence to marketers by providing transparency, speed and growth. To earn official accreditation, one must pass the Salesforce Marketing Cloud Intelligence accredited professional exam. However, how can you make the…

Salesforce OmniStudio exam

Salesforce OmniStudio: From Novice to Ninja

In today’s fast-paced business landscape, organisations that prioritise continuous education and professional development for their employees come out on top. At a Salesforce consultancy like BrightGen, it becomes even more important to make time for professional development, as Salesforce products…

Unlocking the power of personalisation

Unlocking the Power of Personalisation

Personalisation is crucial in today’s marketing and sales communications, as competition for customers’ attention grows. It leads to better sales, increased retention, and heightened customer loyalty. This in turn results in better business outcomes and improved conversions. In this blog…

Spring 23 release webinar

Hit for Six by Spring ’23

As we came out of the short days of January into the slightly longer days of February, we at BrightGen ran the latest of our world famous Salesforce release webinars, covering the key features of the Spring 23 release. If…

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