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News
BrightGen Gets Top-Tier Salesforce Partner Status for 10th Year and Top Score
BrightGen announces top-tier Salesforce partner status for 10th year running. This makes BrightGen an obvious choice to work with Salesforce.
Salesforce Spring ’22 Release – 5 Top Picks
The Spring ’22 Salesforce release is out, and BrightGen’s latest of our world famous release webinars took place on February 2nd. Clive Platt and I, Keir Bowden, aka Bob Buzzard, ran through all the new features in a 45 min…
Omnicom’s Credera Acquires a Majority Stake in BrightGen to Expand Digital Transformation Capability & Marketing Consulting Depth
Credera, a global, boutique consulting firm focused on strategy, transformation, data, and technology, today announced it has acquired a majority stake in BrightGen. The company chose to make the investment in order to extend its depth in digital transformation, marketing technology, and customer experience capabilities, using Salesforce as an enabling technology.
Gama Healthcare Chooses BrightGen and Salesforce for Digital Transformation
Gama Healthcare has selected BrightGen to transition its sales, service and marketing teams to the world’s #1 CRM, Salesforce.
How Halfords Digitally Transformed the Customer Experience
In our customer spotlight webinar series, we talked to Halfords about their success in digitally transforming the customer experience.
Graduate Blog Series: The Best Thing about BrightGen’s Graduate Scheme
The Grad Scheme is a priority for BrightGen, providing a head start to the next generation of developers.
Identity in a World without Cookies
We look at how advertisers and publishers, together with ad technology partners can navigate to the new world of a data aware society.
Key Takeaways From Session on WeChat in Real Estate: How to Reach Audiences in China
In June 2021, we presented at Unissu’s RE:Connect. We spoke to ChatLabs about WeChat for Real Estate: How to Reach Audiences in China.
Tech in the Public Sector – Turning the Light Back On
“At BrightGen we see a huge opportunity for councils to improve their efficiency. This will drive change faster with the right technology partners,” said Anna Bedford, Public Sector Lead at BrightGen. “This is a crucial time for local government to act, to ensure future success, whatever the circumstances.”
Could Improving Your Admissions Process Help You Gain the Best Candidates?
BrightGen’s Higher Education Lead, Mark Tonkin says, ‘Using Admissions Connect to streamline engagement with students will see more candidates stick with the admissions process through to enrolment. With the added efficiencies the product brings, we predict huge savings for universities in using this.’